Hi, I'm Jaden, a professional recipe developer, food columnist and food photographer specializing in fast, fresh and easy recipes for the home cook. Most of my recipes are modern Asian! About meFast, fresh & easy recipes for the home cook.
Thursday, January 29, 2009
Yesterday I got to do a live segment on CBS on location at a restaurant right in the heart of hoppin’ Superbowl frenzy. It was my first time doing a live segment outside of the television studio, and honey, I gotta say that it’s SO MUCH FUN! My segment’s theme was “Affordable Luxuries” and I wanted to feature Kobe Style Steak Burgers from Palm Beach Prime. Lately, I’ve been eating way more than my share of steaks and burgers, and after chompin’ down on over 9 brands of frozen burger patties, I know my favorites: Oliver Ranch’s Charolais Steak Burgers, Palm Beach Prime’s Kobe Burgers and Meyer All Natural Dry Aged Burgers.
Details of burger taste test and more info on “Kobe” vs “Kobe-Style” vs. “American Kobe” will come in another post. Just know that all Kobe from outside of Japan is called Kobe-Style. But for the sake of my carpal tunnel, I’m just gonna type Kobe, k?
So, here I am at Gaspar’s Grotto restaurant in the middle of Superbowl week, getting my portable burner, cast-iron frying pan and the table display set up. I’m outside on their patio at the front of the restaurant, right next to their outdoor kitchen. Big football dudes are walking by (clearly I’m not a football fan and don’t know these famous ball player’s names) and I’m sure a handful of celebrities too. Then, this guy comes up to me and ask, “hey, whatchu you cookin’?”
“I’m making Kobe Burgers,” I replied, and continued on with my set up. His eyes grow wide and he returns to his table a few feet away.
Before long, two more young guys join him, then out of the corner of my eye, I see the group grow and slowly move towards me.
Uh-oh. I better make sure I have enough Kobe burgers to feed this hungry crowd.
The same guy breaks from the group and slides on over to me again, “Excuse me ma’am…did you say Kobe Bryant Burgers? Is he gonna be here?”
HHHHAAAAHAHAHAHAHA! Duh ME!
Well, that just made my day. But sadly, I had to fess up to the guys and say, “no honey, these aren’t Kobe Bryant Burgers…but these will be the BEST DAMN BURGERS you’ll ever have!”
So, you’ve gotta watch the segment, as I feature Kobe Burgers, Kobe Sliders, Pop Champagne, Truffle Honey drizzled on cheese and strawberries, Balsamic Creme drizzled on strawberries and Fries tossed with Truffle Oil and sprinkled with Truffle Salt (whew!)
Continue reading and watch the video for KOBE BURGERS ON CBS
That was FUN!
Products that I had featured:
By the way, if you’ve got fabulous food products that you want me to feature on television, contact me. I’m on CBS10 and ABC7 every month showcasing recipes, yummy stuff and kitchen gadgets. Email me at [email protected]
If you love steak, have you read these posts?